Sterling Proffer

Sterling Proffer

Hello. I am a business strategist and entrepreneur focused on designing & building sustainable systems to support creative work.

My core focus: CEOs, a project that helps creators get business-savvy + helps businesses get creator-friendly.

Extra-special deviations: Values-aligned nonprofits; educational initiatives; DAOs for builders, thinkers, & creators; tectonic tech.

Formative years: A decade at VICE. With a group of insanely talented people, I helped (a) launch several media properties and (b) build depts (Growth, Business Strategy, Strategic Partnerships, Data & Analytics). I wrote decks. Lots of decks.

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